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Mistakes could win you business

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Running Time: 7:38

Date: 01/07/2023

A core element to great customer service is a recovery strategy. It’s how you react to those times when, inevitably, your business makes a mistake.

Often, businesses do the bare minimum to assuage their customers, when in fact they could and should go above and beyond to fix the mistake, which will result in a wonderfully positive impression. That’s according to entrepreneur Roy Osing. He calls it the ‘recovery strategy’ – done well, customers will not only stick with you, they’ll also tell others about you.

  

Topics: Marketing & Sales


Roy Osing