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Should you diversify?

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It's time to spread your wings. But do you go for new products, or new markets, or both?

You want to seize on opportunities to grow your business, but how should you do it? Sell more of your existing product, or diversify into new lines or new markets? Graham Haines of bpi consultants advises businesses on how to weigh up that choice and then carry it through. He provides a checklist of things you need to take into account.
  

Topics: Business Processes, Business Growth, Management


Graham Haines, bpi consultants