Consumer habits are changing
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Running Time: 7:36 Date: 01/03/2024 COVID-19 has impacted the way we buy - we've embraced the convenience of online shopping and getting the best deals. Cost-of-living pressures, the impact of technology and the rise of subscriptions services are changing consumers' buying habits. That's according to Richard Thame, CEO of CouriersPlease, Australia's leading franchised parcel delivery service. He says sales events - like the Black Friday and Christmas sales - play a major role in consumer behaviour, with customers waiting for discounts and planning their purchases accordingly. Richard says businesses should focus on understanding their customers, providing value, and investing in technology to thrive in the changing retail landscape. Topics: Customer Service, Digital |
Richard Thame, CouriersPlease |