Knowing what your customers want
Listen to a Preview
Update Required
To play the media you will need to either update your browser to a recent version or update your Flash plugin.
Running Time: 9:07 Date: 01/07/2017 Podcasting has helped Australia’s largest women’s media network to connect strongly with its consumers’ “insatiable appetite for content”. Mamamia’s managing director, Kylie Rogers, explains how the media company has grown rapidly since it created its first podcast in 2014. Today it produces 18 podcasts a week, making the organisation the world’s largest women’s podcast network. Kylie explains the unique role podcasting plays in connecting with and engaging audiences. Topics: Customer Service, Success Stories |
Kylie Rogers, Mamamia Women’s Network |