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Should You Franchise To Grow?

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Running Time: 8:55

Date: 01/06/2012

If you want to grow your business, consider franchising. But don't rush headlong into it.

If you're looking for ways to grow your business, don't overlook franchising - it's now a very successful sector in Australia and a very capital-effective way to reach a wider market. But, says Stephen Giles, chairman of the Franchise Council of Australia, don't assume it's going to be easy and don't overlook the need for careful planning. Make sure you know where you want to be in a few years' time. And focus on selecting franchisees carefully, providing them with good support and building a strong working relationship - that can help avoid disputes further down the track.

  

Topics: Business Growth, Franchising


Stephen Giles, Franchise Council Of Australia