Improving your average dollar sales
The greatest way to build a business is to reduce the cost of getting a client, then to increase the life span of that client relationship. Tony Gattari is passionate about that mantra. Himself a master salesman after many years in senior sales management with Harvey Norman, he calls it managing your average dollar sales. He says first we have to measure it, then train the sales team to understand its importance. Tony says that one way to do that is to offer package deals. Topics: Financial Management, Marketing & Sales |
Tony Gattari, Achievers Group |