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Introduction

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This month, we look at the importance of preparing for tough times. For instance, Dom Crawley of BASECON reckons an economic downturn is an opportunity to re-evaluate your systems, your waste, and ensure you’re providing the very best value to clients.
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Growing in recessionary times

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No one wants to face an economic slowdown, right? But, Dom Crawley reckons a recession or industry downturn is an opportunity to re-evaluate your processes, examine your waste, and focus on providing the best value for your clients.
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Dominic Crawley, BASECON

Managing a catastrophic event

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Crises come in all shapes and sizes, and they can do untold damage to the business if you're not fully prepared for them. A crisis action plan is crucial to mitigate against a worst-case scenario.
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Allan Briggs, Crisis Shield

Being strategic about social media

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As people spend increasing amounts of time online, it's worth being strategic about how your business uses social media and other online tools to target potential customers. But, how much time really do you need to invest in making it work?
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Nicola Moras

From surviving to thriving in business

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A new study confirms that business pressure overwhelmingly affects your health, wellbeing and your relationships both inside the business and within your family. How do you minimise the pressure so that you come out on top?
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Anastasia Massouras, Pure Insights

Finding your identity - and success

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What does your business stand for and why do you do it? If you can understand that and convey that to people, it could be your best competitive advantage.
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Andrew Van De Beek, Illumin8

Spotlight on company structures

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Michael Jones continues his series on business structures – this time he focuses on the company structure.
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Michael Jones, Mazars

Great service versus low prices

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When times are tough, it's an easy temptation to cut staff and lower your prices. Don't fall for it, warns customer service guru, Darrell Hardidge.
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Darrell Hardidge, Saguity

Low cost ways to win new business

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How do you get yourself heard in a market where competitors are all loudly banging the marketing and sales drum?
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Darren Fleming

Closing comments / quote of the month

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Now for our quote of the month, from the extraordinarily successful Sam Walton, of Walmart fame, who said…
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