Boosting Customer Loyalty And Referrals
Listen to a Preview
Update Required
To play the media you will need to either update your browser to a recent version or update your Flash plugin.
Running Time: 9:32 Date: 01/01/2014 Let's be honest, do you deserve customer loyalty? Everyone in business knows the value of customer loyalty. Yet many of us create offers and activities which are far more likely to get our existing customers offside and drive them away. For example, the common practice of offering big discounts to entice new customers to your business - while long-standing customers continue to pay full price. How are they meant to feel and what are you doing to keep your existing customers friendly and onside? Martin Grunstein is a professional speaker on customer service and he brings strong views and ideas about ways to treat our customers. Listen in particular to his thoughts on outwitting the competition, and on the big difference between recognition and bribery. Topics: Customer Service, Management, Marketing & Sales |
Martin Grunstein, Success Communications |